Ideado Consulting was commissioned by Hana EcoCity Sdn. Bhd., Malaysia to provide comprehensive research and consulting advice on a Destination Development Strategy for an 85 acre site in Iskandar, Malaysia.
We conducted in-depth market research covering the property market, site analysis, the market for attractions and destination projects in the local and regional setting, demographic profiling and a detailed international benchmarking study. Even with a challenging site owing to its location and the prevailing market dynamics, we took onboard the client’s aspirations for the site, and designed two alternative development strategies for the client, for further market testing and feasibility analysis.
For more information, please contact shilpa@ideadoconsulting.com
